TradAir, founded in 2010, enables financial institutions in emerging markets to access new revenue streams, and through a unique model participate in different global networks.

TradAir is a provider of OTC trading solutions for emerging markets. TradAir solutions enable local voice trading players in emerging markets to access new revenue streams and global networks as well as increase client services and efficiency. TradAir offers through its technology an innovative credit model, the best liquidity, and quick and low cost implementation.

TradAir was founded in 2010 by CEO Illit Geller and COO Ayal Jedeikin, both of whom have a track record and vast experience in the global financial technology industry together with deep domain knowledge of the OTC market.

TradAir is backed by leading VC funds Carmel Ventures and Genesis Partners.